Last year the rivalry between Sony and Microsoft picked up even more than usual as both companies geared up for the release of their eighth generation video game consoles: the PlayStation 4 and the Xbox One, respectively. It was a drawn-out and (figuratively) bloody battle as the two companies poked each other from afar with sticks and gamers took to message boards to compete over who could swear the most loyalty to their favorite multi-billion dollar corporation.

Many of those who bravely fought were veterans of previous console wars, including the fierce showdown between Nintendo and Sega that dominated the 90s. This tumultuous period is the subject of Blake Harris’ upcoming book “Console Wars: Sega, Nintendo and the Battle that Defined a Generation”, which draws on hundreds of interviews to create a fleshed-out retrospective of the late 20th century gaming scene.

Sony Pictures has apparently seen some potential in the concept, as the studio has bought the rights to an adaptation of Console Wars and has brought Seth Rogen and Evan Goldberg (This is the End) onboard to write and direct. The duo will presumably fit this project in somewhere between their Preacher TV series, R-rated animated feature Sausage Party and upcoming comedy The Interview.

Though it’s only just been made official, this movie (or one like it) seems to have been in development at Sony Pictures for a while. Back in 2012 the company registered a handful of domain names using variations of Console War Movie. Harris’ book won’t be published until August this year, but it’s possible that he pitched it to Sony back when it was still a work in progress.

Translating the excitement of gaming to the rather more passive storytelling medium of film has always been a little tricky, though filmmakers keep doggedly trying to get it right. Back in 1989 Fred Savage starred in the extremely transparent feature-length Nintendo commercial The Wizard, but arguably the most successful account of competitive gaming to date is Seth Gordon’s documentary The King of Kong, in which an underdog Donkey Kong enthusiast took on the world record set by the intimidating champion of the game.

Console Wars could easily hit the nostalgic sweet spot for current audience’s, as even adults who don’t go near games any more likely remember the classic Sega Genesis and SNES games of their childhood. All Goldberg and Rogen need to do is find a way to make corporate rivalry exciting and they’ll be onto a winner.

We’ll keep you updated on Console Wars as the project develops.

Source: Sony Pictures (via Collider)