2. Filmmakers Hate 3D, Too
While it’s true that some filmmakers hate 3D, many do not – and have embraced the format. Some who used to hate 3D have come to appreciate its use – when it allows for a more immersive or memorable experience with their film.
It’s no secret that studios are encouraging (and in some cases mandating) directors make movies in 3D, but let’s not pretend that this is anything new in Hollywood. Filmmakers are subject to tremendous influence from producers and studio executives when it comes to project decisions. Creative preferences regularly bend for business reasons in casting, screenwriting, and editing, among other areas. Studio meddling can result in bad movies just as it can result in bad 3D. But that doesn’t mean that every single director that’s encouraged to use 3D is doomed to fail.
The biggest hurdle that 3D faced with directors (in both movies and television) was that the camera rigs and post-production work would get in the way of producing a quality piece of cinema. However, modern 3D camera setups are relatively compact and easy to use - meaning that in many cases 3D won’t hinder directors, camera men, cinematographers, or anyone who would otherwise be responsible for shooting a 2D project. As a result, for interested filmmakers, 3D becomes another tool that they can use to draw viewers into their story.
Of course, unlike lighting or costume design, the 3D “tool” translates into a higher price point for consumers – and directors have to make sure their use of the tool ultimately delivers a worthwhile return on viewer investment.
Don’t believe that 3D filming can be done at the same speed and quality of a 2D production? Check out Sony’s 3D on a 2D Production Test.